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Winning Retainer Clients: How A Bird in the Hand Makes Your Writing Business Sing

By PWA | April 1, 2019
Red-breasted Nuthatch eating seeds in someone's hand

Lisa Christoffel takes us down the beginning of the journey toward retaining clients and winning money along the way.

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Winning Retainer Clients: Cross Your T’s and Dot Your I’s

By PWA | April 8, 2019
Calligrapher hands writes phrase on white paper. Inscribing ornamental decorated letters. Calligraphy, graphic design, lettering, handwriting, creation concept.

Winning retainer clients is more than just the little stuff. Lisa Christoffel tells us all about securing the client’s trust and doing professional work.

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Winning Retainer Clients: Ask… Rinse… Repeat

By PWA | April 15, 2019
woman washing hand under running water white sink chrome spout

Keeping your retainer clients can be a little murky. These tips by Lisa Christoffel are going to help you secure those stable clients for a long time!

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Winning Retainer Clients: Show and Tell Them

By PWA | April 22, 2019
Female hands holding small gift box wrapped craft paper with ribbon. Small christmas or new year decorated gift in the hands of woman. Christmas birthday valentine celebration present romantic concept

Lisa Christoffel explains how to keep your retainer clients happy—all you have to do is show and tell your gratitude!

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